What can we do for you? It's all up to you.

At Advanced Beauty Technologies (ABT), we have built extensive contacts and influence throughout the Private Label universe, including personal relationships with key members of the industry. We have privileged access to highly skilled research and development scientists, advanced and cutting-edge technologies, and renowned innovative raw material suppliers—all of which means the highest-quality products with the best value for your investment. But it all begins with you. In addition to being your general guide through what is a rigorous process, both creatively and technically, we will listen to your ideas and then custom tailor the following services to meet your needs:
Product Development

  • Conception of cosmetic products and product lines (including selection of active ingredients to create unique formulations)
  • Selection of packaging types and suppliers, oriented to the tastes and sensibilities of your target audience
  • Selection of the best labs in Switzerland, Italy, and the United States
  • Ability to set up agreement and acceptance tests for products
  • Relationships with researchers, chemists, and filling/packing businesses
  • Credentials to supervise official clinical tests to document effectiveness

    • Sales and Marketing Plans and Execution

  • Marketing and competitive analysis
  • Packaging design
  • Worldwide consumer base identification
  • Collateral design
  • Creation of unique selling propositions, leveraged against key competitors
  • Sales and marketing plan creation
  • Product/product line naming
  • Pricing consultancy
  • Brand identity development, including graphic brand story, benefits, and messaging matrices
  • Sales team animation
  • Logo development
  • Creation (design and/or writing) of training materials for distributors and sales force
  • Tagline development
  • Training of sales personnel


    • Wherever you are prepared to jump into the process, ABT will plot a timeline designed specifically for you and drive identified milestones to completion, on time and within budget, ensuring your best efforts do not go unrewarded in the skin care marketplace.